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In 2001, Nike
introduced the world to a revolutionary, new technology called
Nike Shox. It was hailed as the most advanced technology to date
with it columns of high durability foam and spring plates, but
the birth of Nike Shox shoes actually began nearly twenty years
Shox prototype is inspired by an exceptionally springy
indoor running track at Harvard. The prototype looked more
like a medieval torture device called The Boot (this device
was used during the Spanish Inquisition to extract
information and confessions) and performed much the same
way. This first Shox prototype was used to find the optimal
spring rate, but it clumsy and heavy metal frame did nothing
to improve performance.
the information extracted from its predecessor, the section
prototype of the Nike Shox line was a scaled down, more
stable shoe using a leaf shaped spring to provide the
optimal spring of the first unit. Easier on the eyes with
good cushioning, it lacked stability and durability.
attempt at Shox produced a simpler, and more attractive
cushioning system utilizing a closed leaf shaped spring, but
still disappointed in durability, comfort, and stability.
generation of Shox prototype attempted to solve the problem
of durability and stability by replacing the closed leaf
spring with a hinged carbon fiber shell, creating a
something that looked like a running shoe on a diving board.
This breed of spring failed completely to provide enough
resistance on impact.
years later, and still a decade from launching the Shox shoe
line, Nike test the first shoes that is a recognizable
ancestor of the modern Shox shoes. By integrating the
stability of the spring plate from the previous designs with
injection-molded support columns, Nike finally made progress
in the creation of Shox technology.
tech, high durability materials make the leaf spring
obsolete and bring about the current form for Nike Shox:
four cushioning columns between two resilient plates. The
results is an effective cushioning system with a high energy
releases the first Shox based shoe.
release of two popular Shox basketball shoes, the Nike Shox
Explosive and the Nike Shox Elevate. The Shox VC IV, Shox
signature shoe for Vince Carter, is also released.
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